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Behind the Brand | Gubi

Gubi was founded in 1967 by Jacob and Sebastian’s parents, Gubi and Lisbeth Olsen. “At Gubi, we’re on a continual quest. A journey. Fuelled by our passion to discover overlooked icons from the past and future…”
– Gubi Olsen
“GUBI is a design company dedicated to celebrating the luxury of living life. Designs that combine the past and the present for the new to evolve. Designs that stimulate the senses, are beautiful yet usable.
GUBI is pursuing perfection with passion and courage. Evolution is the essence.”

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